{"id":17,"date":"2025-03-19T15:17:48","date_gmt":"2025-03-19T14:17:48","guid":{"rendered":"https:\/\/learn.uao.es\/aricartm\/?p=17"},"modified":"2025-03-19T16:00:37","modified_gmt":"2025-03-19T15:00:37","slug":"instagram","status":"publish","type":"post","link":"https:\/\/learn.uao.es\/aricartm\/2025\/03\/19\/instagram\/","title":{"rendered":"Instagram"},"content":{"rendered":"<p><strong>Lanzada en Octubre del 2010 en IOS y en abril del 2012 en Android, <\/strong>su principal atractivo para el usuario era la posibilidad de a\u00f1adir filtros a las fotograf\u00edas y videos, a las que se les daba un formato cuadrado con bordes redondeados que recuerdan a las c\u00e1maras lomogr\u00e1ficas o a las antiguas Polaroid.<\/p>\n<h3 class=\"wp-block-heading\">\u00bfC\u00f3mo hacerlo bien en Instagram?<\/h3>\n<p>A medida que ha crecido se ha sumado la posibilidad de etiquetar fotos mediante hashtags, la integraci\u00f3n con otras redes sociales y una <strong>enorme comunidad muy activa. <\/strong>Por eso es tan interesante para las marcas.<\/p>\n<p>De hecho, <strong>casi todas las marcas tienen ya un perfil en Instagram. <\/strong>Sin embargo,<strong> no todas saben como sacarle el m\u00e1ximo rendimiento<\/strong>. \u00bfQuieres aprender?<\/p>\n<ul>\n<li><strong>Usa hashtags<\/strong>; para que tu marca tenga visibilidad. Elige muy bien cuales.<\/li>\n<li><strong>Se constante<\/strong>; trata de postear con una frecuencia constante.<\/li>\n<li><strong>Frecuencia<\/strong>; espacia tus publicaciones para no saturar a tus seguidores.<\/li>\n<li><strong>Usa personas<\/strong>: aumentan el engagement y gustan a los usuarios.<\/li>\n<li><strong>Plantea una estrategia<\/strong>: No conseguir\u00e1s nada publicando lo que te apetece en cada momento.<\/li>\n<li><strong>Concursos<\/strong>: Fundamental para ganar seguidores afines a tu marca y premiar a los que ya tienes.<\/li>\n<li>Usa diferentes formatos: no olvides que las stories son la mejor forma de mantenerte \u00abactivo\u00bb. Prueba <a href=\"https:\/\/www.40defiebre.com\/que-es-instagram-tv-igtv-ejemplos\">IGTV<\/a>, por ejemplo redistribuyendo tus v\u00eddeos de Youtube adapt\u00e1ndolos a IGTV.<\/li>\n<li><strong>S\u00e9 generoso con tus usuarios<\/strong>: Da alg\u00fan like a sus publicaciones o responde a algunos de sus comentarios. As\u00ed mejorar\u00e1s el <a href=\"https:\/\/www.40defiebre.com\/dispara-visibilidad-instagram\">engagement en Instagram<\/a>.<\/li>\n<\/ul>\n<p>Si te interesa el tema de las marcas en Instagram no te pierdas este post sobre <a href=\"https:\/\/www.40defiebre.com\/ejemplos-marcas-instagram\/\" target=\"_blank\" rel=\"noreferrer noopener\">ejemplos de 19 marcas en Instagram<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Lanzada en Octubre del 2010 en IOS y en abril del 2012 en Android, su principal atractivo para el usuario era la posibilidad de a\u00f1adir filtros a las fotograf\u00edas y videos, a las que se les daba un formato cuadrado con bordes redondeados que recuerdan a las c\u00e1maras lomogr\u00e1ficas o a las antiguas Polaroid. \u00bfC\u00f3mo &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/learn.uao.es\/aricartm\/2025\/03\/19\/instagram\/\" class=\"more-link\">Continuar leyendo<span class=\"screen-reader-text\"> &#8220;Instagram&#8221;<\/span><\/a><\/p>\n","protected":false},"author":166,"featured_media":24,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"coauthors":[],"class_list":["post-17","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sin-categoria"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.8.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Instagram - Ariadna Ricart Martin<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/learn.uao.es\/aricartm\/2025\/03\/19\/instagram\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Instagram - Ariadna Ricart Martin\" \/>\n<meta property=\"og:description\" content=\"Lanzada en Octubre del 2010 en IOS y en abril del 2012 en Android, su principal atractivo para el usuario era la posibilidad de a\u00f1adir filtros a las fotograf\u00edas y videos, a las que se les daba un formato cuadrado con bordes redondeados que recuerdan a las c\u00e1maras lomogr\u00e1ficas o a las antiguas Polaroid. \u00bfC\u00f3mo &hellip; Continuar leyendo &quot;Instagram&quot;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/learn.uao.es\/aricartm\/2025\/03\/19\/instagram\/\" \/>\n<meta property=\"og:site_name\" content=\"Ariadna Ricart Martin\" \/>\n<meta property=\"article:published_time\" content=\"2025-03-19T14:17:48+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-03-19T15:00:37+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/learn.uao.es\/aricartm\/wp-content\/uploads\/sites\/152\/2025\/03\/Captura-de-Pantalla-2025-03-19-a-las-15.15.54.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1119\" \/>\n\t<meta property=\"og:image:height\" content=\"493\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"aricartm\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"aricartm\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n\t<meta name=\"twitter:label3\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data3\" content=\"aricartm\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/learn.uao.es\/aricartm\/2025\/03\/19\/instagram\/\",\"url\":\"https:\/\/learn.uao.es\/aricartm\/2025\/03\/19\/instagram\/\",\"name\":\"Instagram - Ariadna Ricart Martin\",\"isPartOf\":{\"@id\":\"https:\/\/learn.uao.es\/aricartm\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/learn.uao.es\/aricartm\/2025\/03\/19\/instagram\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/learn.uao.es\/aricartm\/2025\/03\/19\/instagram\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/learn.uao.es\/aricartm\/wp-content\/uploads\/sites\/152\/2025\/03\/Captura-de-Pantalla-2025-03-19-a-las-15.15.54.png\",\"datePublished\":\"2025-03-19T14:17:48+00:00\",\"dateModified\":\"2025-03-19T15:00:37+00:00\",\"author\":{\"@id\":\"https:\/\/learn.uao.es\/aricartm\/#\/schema\/person\/928ed3d2207ee7aad8d0ed4e11b053e3\"},\"breadcrumb\":{\"@id\":\"https:\/\/learn.uao.es\/aricartm\/2025\/03\/19\/instagram\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/learn.uao.es\/aricartm\/2025\/03\/19\/instagram\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/learn.uao.es\/aricartm\/2025\/03\/19\/instagram\/#primaryimage\",\"url\":\"https:\/\/learn.uao.es\/aricartm\/wp-content\/uploads\/sites\/152\/2025\/03\/Captura-de-Pantalla-2025-03-19-a-las-15.15.54.png\",\"contentUrl\":\"https:\/\/learn.uao.es\/aricartm\/wp-content\/uploads\/sites\/152\/2025\/03\/Captura-de-Pantalla-2025-03-19-a-las-15.15.54.png\",\"width\":1119,\"height\":493},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/learn.uao.es\/aricartm\/2025\/03\/19\/instagram\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\/\/learn.uao.es\/aricartm\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Instagram\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/learn.uao.es\/aricartm\/#website\",\"url\":\"https:\/\/learn.uao.es\/aricartm\/\",\"name\":\"Ariadna Ricart Martin\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/learn.uao.es\/aricartm\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/learn.uao.es\/aricartm\/#\/schema\/person\/928ed3d2207ee7aad8d0ed4e11b053e3\",\"name\":\"aricartm\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/learn.uao.es\/aricartm\/#\/schema\/person\/image\/0ef876cc5930e1ec35fccc50538ccdd9\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/40305ed2d6e52add811610e3c3f90183?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/40305ed2d6e52add811610e3c3f90183?s=96&d=mm&r=g\",\"caption\":\"aricartm\"},\"url\":\"https:\/\/learn.uao.es\/aricartm\/author\/aricartm\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Instagram - Ariadna Ricart Martin","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/learn.uao.es\/aricartm\/2025\/03\/19\/instagram\/","og_locale":"es_ES","og_type":"article","og_title":"Instagram - Ariadna Ricart Martin","og_description":"Lanzada en Octubre del 2010 en IOS y en abril del 2012 en Android, su principal atractivo para el usuario era la posibilidad de a\u00f1adir filtros a las fotograf\u00edas y videos, a las que se les daba un formato cuadrado con bordes redondeados que recuerdan a las c\u00e1maras lomogr\u00e1ficas o a las antiguas Polaroid. \u00bfC\u00f3mo &hellip; Continuar leyendo \"Instagram\"","og_url":"https:\/\/learn.uao.es\/aricartm\/2025\/03\/19\/instagram\/","og_site_name":"Ariadna Ricart Martin","article_published_time":"2025-03-19T14:17:48+00:00","article_modified_time":"2025-03-19T15:00:37+00:00","og_image":[{"width":1119,"height":493,"url":"https:\/\/learn.uao.es\/aricartm\/wp-content\/uploads\/sites\/152\/2025\/03\/Captura-de-Pantalla-2025-03-19-a-las-15.15.54.png","type":"image\/png"}],"author":"aricartm","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"aricartm","Tiempo de lectura":"2 minutos","Written by":"aricartm"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/learn.uao.es\/aricartm\/2025\/03\/19\/instagram\/","url":"https:\/\/learn.uao.es\/aricartm\/2025\/03\/19\/instagram\/","name":"Instagram - Ariadna Ricart Martin","isPartOf":{"@id":"https:\/\/learn.uao.es\/aricartm\/#website"},"primaryImageOfPage":{"@id":"https:\/\/learn.uao.es\/aricartm\/2025\/03\/19\/instagram\/#primaryimage"},"image":{"@id":"https:\/\/learn.uao.es\/aricartm\/2025\/03\/19\/instagram\/#primaryimage"},"thumbnailUrl":"https:\/\/learn.uao.es\/aricartm\/wp-content\/uploads\/sites\/152\/2025\/03\/Captura-de-Pantalla-2025-03-19-a-las-15.15.54.png","datePublished":"2025-03-19T14:17:48+00:00","dateModified":"2025-03-19T15:00:37+00:00","author":{"@id":"https:\/\/learn.uao.es\/aricartm\/#\/schema\/person\/928ed3d2207ee7aad8d0ed4e11b053e3"},"breadcrumb":{"@id":"https:\/\/learn.uao.es\/aricartm\/2025\/03\/19\/instagram\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/learn.uao.es\/aricartm\/2025\/03\/19\/instagram\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/learn.uao.es\/aricartm\/2025\/03\/19\/instagram\/#primaryimage","url":"https:\/\/learn.uao.es\/aricartm\/wp-content\/uploads\/sites\/152\/2025\/03\/Captura-de-Pantalla-2025-03-19-a-las-15.15.54.png","contentUrl":"https:\/\/learn.uao.es\/aricartm\/wp-content\/uploads\/sites\/152\/2025\/03\/Captura-de-Pantalla-2025-03-19-a-las-15.15.54.png","width":1119,"height":493},{"@type":"BreadcrumbList","@id":"https:\/\/learn.uao.es\/aricartm\/2025\/03\/19\/instagram\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/learn.uao.es\/aricartm\/"},{"@type":"ListItem","position":2,"name":"Instagram"}]},{"@type":"WebSite","@id":"https:\/\/learn.uao.es\/aricartm\/#website","url":"https:\/\/learn.uao.es\/aricartm\/","name":"Ariadna Ricart Martin","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/learn.uao.es\/aricartm\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Person","@id":"https:\/\/learn.uao.es\/aricartm\/#\/schema\/person\/928ed3d2207ee7aad8d0ed4e11b053e3","name":"aricartm","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/learn.uao.es\/aricartm\/#\/schema\/person\/image\/0ef876cc5930e1ec35fccc50538ccdd9","url":"https:\/\/secure.gravatar.com\/avatar\/40305ed2d6e52add811610e3c3f90183?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/40305ed2d6e52add811610e3c3f90183?s=96&d=mm&r=g","caption":"aricartm"},"url":"https:\/\/learn.uao.es\/aricartm\/author\/aricartm\/"}]}},"_links":{"self":[{"href":"https:\/\/learn.uao.es\/aricartm\/wp-json\/wp\/v2\/posts\/17","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/learn.uao.es\/aricartm\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/learn.uao.es\/aricartm\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/learn.uao.es\/aricartm\/wp-json\/wp\/v2\/users\/166"}],"replies":[{"embeddable":true,"href":"https:\/\/learn.uao.es\/aricartm\/wp-json\/wp\/v2\/comments?post=17"}],"version-history":[{"count":5,"href":"https:\/\/learn.uao.es\/aricartm\/wp-json\/wp\/v2\/posts\/17\/revisions"}],"predecessor-version":[{"id":25,"href":"https:\/\/learn.uao.es\/aricartm\/wp-json\/wp\/v2\/posts\/17\/revisions\/25"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/learn.uao.es\/aricartm\/wp-json\/wp\/v2\/media\/24"}],"wp:attachment":[{"href":"https:\/\/learn.uao.es\/aricartm\/wp-json\/wp\/v2\/media?parent=17"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/learn.uao.es\/aricartm\/wp-json\/wp\/v2\/categories?post=17"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/learn.uao.es\/aricartm\/wp-json\/wp\/v2\/tags?post=17"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/learn.uao.es\/aricartm\/wp-json\/wp\/v2\/coauthors?post=17"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}